What is the name of NITI Aayog's initiative aimed at empowering grassroots entrepreneurship and bolstering local economies?

NITI Aayog’s ‘Vocal for Local’ initiative, launched under its Aspirational Blocks Programme, focuses on promoting local economies and grassroots entrepreneurship. By encouraging the use of indigenous products and supporting local businesses, this initiative aims to enhance self-reliance, foster sustainable growth, and empower communities at the grassroots level.