How is “gamification” shaping modern entertainment experiences?
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Gamification is the incorporation of game-like elements (like points, challenges, and rewards) into non-game activities, and it’s being used to enhance entertainment across various sectors. For example, TV shows, films, and streaming platforms like Netflix are using gamification to engage viewers with interactive content, quizzes, and reward-based systems. Gamification in social media and apps like TikTok or Instagram encourages users to engage in challenges or competitions, fostering a sense of community and increasing interaction with entertainment.