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Textile fairs and exhibitions significantly impact the appreciation and commercialization of Indian fabrics by providing a platform for artisans and designers to showcase their work to a larger audience. These events highlight the diversity and craftsmanship of Indian textiles, attracting buyers, media, and fashion enthusiasts. They also create opportunities for networking, collaboration, and direct sales, helping artisans gain visibility and access new markets. The increased exposure contributes to greater recognition and commercialization of traditional fabrics.