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How do streaming services impact traditional media?
How do streaming services impact traditional media?
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Streaming services impact traditional media by altering how content is consumed and distributed. They offer on-demand access, allowing viewers to watch what they want, when they want, which contrasts with traditional TV’s scheduled programming. This shift has led to a decline in cable subscriptions and changes in advertising strategies. Streaming platforms often produce original content, challenging traditional media’s dominance and diversifying viewing options. Additionally, data-driven recommendations personalize user experiences, changing how media is marketed and consumed. Overall, streaming services drive innovation and competition in the media landscape.