Sikta RoyKnowledge Contributor
What role does corporate social responsibility (CSR) play in shaping consumer perceptions and brand reputation?
What role does corporate social responsibility (CSR) play in shaping consumer perceptions and brand reputation?
Corporate social responsibility is increasingly important to consumers, who expect companies to demonstrate ethical behavior and contribute positively to society. Engaging in CSR initiatives can enhance brand reputation, build customer loyalty, and attract socially-conscious consumers.