manaliKnowledge Contributor
How is "audio-based entertainment" like podcasts and audio-first apps becoming a dominant form of media?
How is "audio-based entertainment" like podcasts and audio-first apps becoming a dominant form of media?
Audio-based entertainment, particularly podcasts, has seen explosive growth, becoming one of the most popular forms of content consumption. With the rise of platforms like Spotify, Apple Podcasts, and Clubhouse, users are increasingly turning to audio for both entertainment and education. The flexibility of consuming podcasts while multitasking, paired with the explosion of niche content, is driving the trend. Additionally, new audio-first apps are enhancing social interaction through live audio chats and interactive listening experiences, fostering communities and providing a deeper level of engagement than traditional media.