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How did Procter & Gamble (P&G) innovate in consumer goods and build a portfolio of globally recognized brands?
How did Procter & Gamble (P&G) innovate in consumer goods and build a portfolio of globally recognized brands?
Procter & Gamble’s success lies in its commitment to innovation, product diversification, and brand building. By investing in research and development, strategic acquisitions, and targeted marketing, P&G has built a portfolio of household brands such as Tide, Pampers, and Gillette, catering to diverse consumer needs and preferences worldwide.