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What is SEO in digital marketing?
SEO (Search Engine Optimization) is the process of optimizing a website or online content to improve its visibility in search engine results pages (SERPs). The ultimate goal is to attract more organic (non-paid) traffic to the website by ensuring it ranks higher for relevant search queries. ________Read more
SEO (Search Engine Optimization) is the process of optimizing a website or online content to improve its visibility in search engine results pages (SERPs). The ultimate goal is to attract more organic (non-paid) traffic to the website by ensuring it ranks higher for relevant search queries.
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Key Components of SEO:
1. On-Page SEO
• Keyword Optimization: Identifying and using relevant keywords strategically in your content.
• Content Quality: Creating valuable, engaging, and user-focused content.
• Meta Tags: Writing compelling title tags and meta descriptions.
• URL Structure: Using clean, descriptive URLs.
• Internal Linking: Linking to other Readmore